Mercedes-Benz Fashion Week Swim Miami – 1 Sol

Filed Under (Backstage, Front Row) by zach on 07-07-2011

LA based swimwear brand, 1 Sol will be launching their largest collection to date at the highly anticipated annual Miami Swim Show in July.  Celebrating their third year, 1 Sol will be showcasing their newest collection of sophisticated styles and details made from their signature luxurious fabrications at the Miami Convention Center.  Keeping the focus at the trade show, 1 Sol will replicate the brand’s LA lifestyle roots with an live beach-inspired runway show featured on a recreated pier, exuding the fashionable beach-chic aesthetic of the collection.  Models will be displaying the 15 looks every hour throughout the four days of the show.

Bringing utterly chic and sophisticated fashion to the shore, 1 Sol’s 2012 collection fuses progressive design, original prints and luxurious fabrics to create swimwear that not only flaunts the ultimate in beachwear, but flatters every body type and style.  The brand’s couture minded designs are evident in the impeccable and creative attention to detail in three distinct themes.   The 1 Sol 2012 collections include six original prints that are mixed and matched with solids in a rainbow of bright earthy and jewel toned hues that range from plums, emeralds, electric blues, coppers and more. Silhouettes highlight plunging necklines, asymmetrical shoulders, peek-a-boo cutouts and figure wrapping styles in one pieces, while bikinis are updated with lace-inspired details, vertical rouching and classic bodies enhanced with modern embellishments.

Launched in 2009, 1 Sol redefines sexy, elegant swimwear for the contemporary woman. With modern silhouettes, flattering lines and alluring details, 1 Sol creates chic swimwear for women, who believe the beach is another place to flaunt, show and appreciate fashion.  With its distinctive style, 1 Sol is quickly becoming one of the most coveted beach style brands with celebrity fans including Hayden Panettiere, Gabrielle Union, Cindy Crawford, Elle MacPherson and Kelly Osbourne.

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